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Raising the Bar: Integrity and Passion in Life and Business: The Story of Clif Bar Inc., Erickson, Gary
Stock Image -May Not Reflect Actual Item

Author Name    Erickson, Gary

Title   Raising the Bar: Integrity and Passion in Life and Business: The Story of Clif Bar Inc.

Binding   Hardcover

Book Condition   Very Good

Publisher    Jossey-Bass

ISBN Number    0787973653 / 9780787973650

Seller ID   SKU07141599

0787973653 1st edition, 1st printing with full number line. Hardcover with dust jacket, very good condition, light wear to corners and edges, clean text, satisfaction guaranteed. Last Word Books & Press is an Infamous Independent Bookstore and Print Shop located in Olympia, Washington.

Stock Description, May Not Reflect Item

In April of 2000, Gary Erickson turned down a $120 million offer to buy his thriving company. Today, instead of taking it easy for the rest of his life and enjoying a luxurious retirement, he's working harder than ever. Why would any sane person pass up the financial opportunity of a lifetime?

"Raising the Bar" tells the amazing story of Clif Bar's Gary Erickson and shows that some things are more important than money. Gary Erickson and coauthor Lois Lorentzen tell the unusual and inspiring story about following your passion, the freedom to create, sustaining a business over the long haul, and living responsibly in your community and on the earth. "Raising the Bar" chronicles Clif Bar's ascent from a homemade energy bar to a $100 million phenomenon with an estimated 35 million consumers, and a company hailed by "Inc." magazine as one of the fastest-growing private companies in the U.S. four years in a row. The book is filled with compelling personal stories from Erickson's life-trekking in the Himalayan mountains, riding his bicycle over roadless European mountain passes, climbing in the Sierra Nevada range--as inspiration for his philosophy of business. Throughout the book, Erickson--a competitive cyclist, jazz musician, world traveler, mountain climber, wilderness guide, and entrepreneur--convinces us that sustaining one's employees, community, and environment is good business.

If you are a manager, executive, business owner, or board member, "Raising the Bar" is your personal guide to corporate integrity. If you are a sports enthusiast, environmentalist, adventure lover, intrigued by a unique corporate culture, or just interested in a good story, "Raising the Bar" is for you.

Price = 8.00 USD


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